Google Webmaster Tools VS Google Analytics – What Is The Difference
This is not our very first topic on both Google
webmaster tools as well as Google Analytics. If you are following My Blog (RSS | Facebook | Google Plus), then you might
have probably noticed our useful articles relating webmaster tools and Google
Analytics. If not, then here is how to Use Google Webmaster Tools and here
is the topic about Google Analytics.
Recently a few people raised this question, asking us about
the difference between Google webmaster tools vs Google analytics and mainly
its significance. Google has 100s of tools, products and services and each were
focused on people with various interests. But, a tool that is mainly focused on
SEO and adding value to both bloggers and site owners is the webmaster tools
and analytics. For folks who are not clear, we decided to make a post
differentiating Google webmaster tools and Google analytics and so here we are.
Google Webmaster Tools VS Google Analytics
Both Google webmaster tools and Google analytics are not the
same, it has notable difference which you can figure out easily.
In short, Google webmaster tools provide a comprehensive
report on your website pages. By knowing it, you can possibly optimize and
improve your website visibility in Google search.
On the other hand Google Analytics generates a complete
traffic statistics to your website. It is the tool used by webmaster to only
analyze the traffic flow to their website.
Google Webmaster Tools
Webmaster tools reveals how your site is viewed in Google
search that is from robots point of view. Here comes the brief explanation to
the following elements in webmaster tools.
Also Read This Guideline!
Search Appearance:- This is where you can see your
pages that appear differently in search results (which obeys rich snippet –
Google Searchology). You can learn, test and influence all search elements to
your webpages such as authorship markup, breadcrumbs, product / event rich
snippet, site links and more.
Also Read This Guideline!
Search Traffic:- Under search traffic you will see
search queries, which shows the list of top keywords for your site based on
impression and clicks. Links to your site is where you see the number of
external pages linking to your pages. Internal link shows all your websites
internal links.
Also Read This Guideline!
Crawl:- This is where robots part comes in. Here is
what you will get the information to all your pages that have been crawled
(crawl status) and unable to crawl (crawl errors). You can submit your sitemap
to better crawl and categorize your site. Fetch as Google is a tool used to
submit recently changed pages to Google. You will get only 500 limited fetches,
so you can Submit Your URL To Google.
Also Read This Guideline!
I can hope from the above statements you have got the clear
idea on what Google webmaster tools is? Now we will see about Google Analytics
and how different it is from Google webmaster tools.
Google Analytics
Webmaster tool gives you data from robots point of view,
whereas Google Analytics shows a picture from visitors side. It provides you
with complete traffic data and traffic sources such as total visits, page views
and bounce rate etc. Google Analytics gives you the following information.
Traffic Report
Google Analytics shows real time traffic to your site which
shows the current number of people viewing your pages. To access Google
Analytics you have to add your site. Learn how to Add Google Analytics To Blogger Blog.
----- You can get report on number of visitors, page views, pages
per visit, avg visit duration for each hour, day, week and month.
----- In real time reports you will see the number of active
peoples, active locations, active pages (URLs) and page views per minute.
----- In traffic sources you will see the external websites that
referred visitors to your web pages.
----- Also you will see the percentage of new visitors, returning
visitors, mobile visitors, top browsers and visitors flow.
Additionally you can integrate other Google products like
adwords, by integrating with Analytics you can track and manage your campaign.
Hope this is clear enough to understand about Google Analytics.
Finally again a shorter and sweeter way to narrate the difference
between Google webmaster tools and Google Analytics is – Webmaster tools
reports you on how bots and spiders (search engine) deals your site and Google
Analytics reports on how users interact with your site.
What we mentioned above is very less. Both webmaster tools
and Google Analytics offers you with worthy information and valuable features.
Its free and you can take full advantage of both these tools.
For More Detailed Information Please Visit Below Links!
I can hope this article helped you with Google webmaster tools vs
Google Analytics. Now you can easily point out the difference between Google
webmaster tools and Google Analytics. Share it and if you have any queries
regarding webmaster tools and analytics, then please mention in comments below.
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